Earlier this year, I recall watching an 11:00 PM SportsCenter anchored by Steve Levy. During this SC, Levy introduced a highlight by saying that “something weird had to happen for us to show you San Jose Sharks highlights.” At the time, the San Jose Sharks had the best record in the Western Conference.
Thursday night, ESPN will devote the 9:00 PM (EDT) hour to LeBron James, his free agency, and The Decision on where he will sign. (Yeah, the caps on that were right.)
So ESPN will gladly give an hour to one NBA player and his galactic ego, but begrudges one of the best teams in the NHL 45 seconds?
If there were any justice in the world, The LeBron Hour’s ratings would be low enough to hang around with strange bio-luminescent fish and the XFL. Instead, Dick Ebersol will trot out the inevitable we’re-just-giving-the-viewers-what-they-want excuse in his next “ombudsman” column, because ESPN defines “what viewers want” as “whatever we choose to cram down your throat.”